A Mistake? Fuji X-H1 Super Low Price

I don't know what's going on, but Amazon has a few Fuji X-H1's listed at $1,199 right now.

[UPDATE 1:30 p.m.: The good price is gone now.]

[UPDATE #2 10:30 p.m.: Turns out this was a false alarm—just a mistake. See the Featured Comments.

Sorry for the letdown, but it seemed worth mentioning if someone could have gotten a good price. I've been hearing rumblings that the X-H1 might be in for a substantial price drop, and that it could be several weeks away. So keep an eagle eye out if you're interested. Thanks to several correspondents this afternoon and evening. —Ed.]

Everybody else, even Amazon's other vendors, is listing it for $1,649.

Mistake? Bait-and-switch? Gray market? Don't know; proceed with eyes wide open.

But maybe you can score a big savings.

It happens. It's happened to me before. Years ago, I got a digital camera at $200 under wholesale because a large retail chain promised to "beat every advertised price," and I found a very cheap price online that was most probably fraudulent. I explained this to the store. They discussed it among themselves, and then honored their offer. Mere days later, the store closed that loophole—but not before I'd walked away with my very cheap camera.

Anyway, just thought I should point out this deal. The X-H1's superlative build quality and technical tolerances make it a much-more-than-$1,200 camera. Frankly, it's a pretty good deal at $1,649.

Mike
(Thanks to Gordon)

Original contents copyright 2018 by Michael C. Johnston and/or the bylined author. All Rights Reserved. Links in this post may be to our affiliates; sales through affiliate links may benefit this site.

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(To see all the comments, click on the "Comments" link below.)
Featured Comments from:

C.R. Marshall: "I ordered one just before 9:00 a.m. Central Time. It is coming from Unique Camera. They didn't have the lower price on their web page. Amazon says it should be here in a week. I will report back to Mike when it arrives."

Mike replies: Excellent C.R.! I will be curious. Thanks.

C.R. Marshall: "Email from Amazon at 10:28 a.m.: 'Hello C.R.Marshall, We're writing to inform you that your order from Unique Photo, Inc. has been canceled because the item you purchased is out of stock. Please return and place your order again at a later time. We're sorry for the inconvenience this has caused. In most cases, you pay for items when we ship them to you, so you won't be charged for items that are canceled.' Looks like they caught the mistake.

"As a postscript, I am not assuming bad behavior by Amazon or Unique. Someone accidentally posted a wrong price. Unique wisely backed out of the deal. They really don't have an X-H1 at that price."

Comments

[Dave Hodson]

Looks like somebody at Amazon reads TOP

[Phillip Stiles]

Must have been an error. The price on your link is now $1,649.

[Bob Keefer]

That price doesn't show up for me this morning here in Oregon.... still at $1.6k.

[Jack Stivers]

Wow, that price is lower than the prices of used X-H1 bodies on certain sites.

Hope those sellers take note and drop their price into my range.

Happy New Year

[James Bullard]

Must have been a mistake because it has been corrected already.

[Peter Gilbert]

I know two people who have purchased the H-1; one sold it on (for the XT-3) the other is thinking of doing the same. It's a mystery to me (and my friends) why Fuji trumped the H1 so quickly with the XT-3.

Now if they replace the sensor in the H-1 with a Bayer-pattern CFA....

[John Wilson]

Wex (the UK Adorama/B&H Photo equivalent) has it at £999 after cashback.

Amazon UK has it at £961 after cashback.

[Michael Farley]

I bought my X-H1 on Black Friday from a bonafide UK dealer on a double cashback deal. I put the claim in just before Xmas and, assuming Fuji honours it, the net cost will be just over £900. At present, the same dealer has a cashback offer at £969 or £1,169 with the battery grip. These prices are less than dealers are asking for used models. Maybe Fuji has excess inventory? Whatever the reason, I am very pleased with my purchase.

https://www.cameraworld.co.uk/fujifilm-x-h1-body.html

[Chris C]

I got my current camera by what I think was an online pricing mistake.

I think they missed a digit from the price. I ended up paying about half what I had expected to pay, but that particular store is usually 30-40%more expensive than elsewhere, so I probably paid about a third of what they would have wanted to charge.

[Tom]

Might be worth mentioning that on a couple of occasions when I've ordered items from Amazon only to have the order cancelled because of lack of stock then seen the item almost immediately relisted at a higher price I've contacted Amazon and found them quite willing to give me the original price.

[Kenny D]

Amazon and others now have X-H1 with grip and extra batteries for $1299. Seems like a good deal!