In 1962, a retrospective of the work of Ernst Haas was the first color photography exhibition held at New York’s Museum of Modern Art. A correspondent who's an accomplished photographer but prefers to remain anonymous (you've never heard his name here) said this to me a while back, about Haas:
"I have friends who knew him. In his latter days he suffered from a lack of work. One friend asked one of his graphic design clients why they didn't approach Haas for a project. The reply was 'we didn't think he would work for someone as small as us.' When Haas heard about this he was astonished. He said 'I'll work for anyone. I'm having trouble with my bills and these people think I'm too good for them?' Something to that effect."
Lewis Hine, who is in all the history books (at least in America) said more or less the same. He desperately wanted to join the Farm Security Administration photographers but was turned down because it was thought he'd be too set in his own approach. Hine felt (very justifiably) that he'd paid his dues and could hold his own with the best of them. And he was serious when he said he'd work hard to give them whatever they wanted; he needed the work.
I got a taste of this when I was desperately searching for a job, any job, in the lean years before I started TOP. I needed a job that paid about $28k, and I got tantalizingly close to one that would have been perfect. But at the last minute, the HR person doing the hiring learned I'd earned twice that at my last corporate job, so she refused to hire me, saying I'd never be happy with their salary. This was after about the third time that WE Energies had cut off my electricity. That job—and its salary—would have been a godsend.
Of course, if I'd gotten that job, I never would have started The Online Photographer, so all's well that ends better.
I guess this is the flip side, though, of establishing your value and keeping your prices up—you might one day find you've inadvertently priced yourself beyond what you'd actually be willing to take!
Mike
"Morning Coffee" is published at 6:30 a.m. CT every morning except Saturday. It's a month-long experiment to give people something to check in with while I'm busy moving. This is not permanent. Want to suggest a topic or ask a question? Leave it as a comment.
Original contents copyright 2014 by Michael C. Johnston and/or the bylined author. All Rights Reserved. Links in this post may be to our affiliates; sales through affiliate links may benefit this site.
(To see all the comments, click on the "Comments" link below.)
Featured Comments from:
Malcolm Leader: "On the other hand, there is the notion of perceived value. An example is given two identical bottles of wine and being told one is a $10 bottle and the other a $40 bottle, most tasters will say the higher priced wine is much better! I've been a self-employed engineer for almost 30 years. I keep raising my rates and the demand for my time has only gone up."
Mike replies: I had a small taste of that phenomenon too. I quit photography in late 1991 I think it was, feeling burned out. At the time I thought I was always one job from disaster; I never knew where my next job was coming from and I thought my existence was very tenuous. To my surprise, however, the phone kept ringing. It turned out I had developed some relationships with clients, and they liked me and wanted me. So I continued doing some work as a favor. In several cases people wouldn't take no for an answer, and in one memorable-for-me case even offered me twice my old rate to take a job! (I took it.) It was more or less an entire year before the phone actually stopped ringing—but then I left the area not long thereafter, so who knows? The point is that I actually had more stability than I thought I had, and that some clients at least thought I was fully worth my rate and even more. Wish I'd realized; I would have relaxed more. [g]
Dave Jenkins: "I think this has been (and is) true for a number of top photographers. In spite of inflation, I have not been able to raise my rates since 2000. And the best photographer in our mid-size market told me recently that he only gets about three days work a month."
Joe Holmes: "What Malcolm Leader says is true and strange. I've experienced it most acutely when I've been in the position of bidding on a job that I really didn't want to take, and so I'd bid a ridiculously high price, on the theory that, okay, here's a price so high that I'll be laughed out of the competition and I can go on with my easy life, but if it is accepted, I'll be happy to pocket the money in exchange for unpleasant work. And of course each time I've done that they've accepted my bid. You'd think I'd learn and just up my prices permanently but nothing is so simple."
This happens a lot for my colleagues who left academia. Many of them omit that they have a PhD from their resume, because it makes many employers think that they will request higher starting salaries than people with "just" masters. It's a weird world.
Posted by: Alex Buisse | Monday, 11 August 2014 at 07:54 AM
I suppose the lack of job or the anxiety for some work that can help pay bills is the omnipresent worry of a photographer's life. At less for those that don't do advertisement or celebrities portraits.
Posted by: Hernan Zenteno | Monday, 11 August 2014 at 10:29 AM
I like the "Morning Coffee" feature, even if it is just one day old. I'm a creature of habit, and TOP is part of it. You challenge me to think.
Posted by: Matt Penning | Monday, 11 August 2014 at 12:35 PM
Okay, speaking of morning coffee (mine was Phil Rosenberg's Kona ...), here's a topic suggestion: how did the famous coffee grower and photographer survive the hurricane? I guess I could e-mail him and ask that same question, but this might be of broader interest to TOP's audience.
Posted by: Carl Blesch | Monday, 11 August 2014 at 01:01 PM
Even though your morning coffee coincides with my afternoon tea, it's still an interesting read and a good time for me to take a break from the other widows open on my desktop.
The same phenomenon Haas mentions also affects my line of work. If your technical CV reads too well, you end up being a threat to the very people who are looking to hire you.
There is also considerable bias amongst younger management (whether art-editors or IT directors) against hiring anyone older than them.
Posted by: Steve Jacob | Monday, 11 August 2014 at 01:43 PM
I'm sure the set publication time complicates the workflow on your end, but I have to say that I really like the idea from my end. Predictability is a virtue! (The right kinds, anyway; being able to predict exactly what the post would say would not be a virtue.)
Posted by: David Dyer-Bennet | Monday, 11 August 2014 at 02:29 PM
I look forward to these "morning coffee" posts over my morning coffee. Here are a couple topic suggestions. I was reading Kirk Tuck's blog yesterday and in it he mentioned that he was re-reading "Letting Go of the Camera" which is a series of essays by Brooks Jensen. So I downloaded it on my Kindle app. I am 100% sure you are familiar with this book. I am about halfway through it. His thoughts on the value of projects is fascinating, so was his essay on his 100 prints project and his essay on art, subject matter and photography, knocked me out of my chair, punched me in the eye and seriously woke me up. Might be a topic for discussion. During my Google search for Letting Go of the Camera, I also pulled up an excellent blog post by Olivier Duong and his struggle with Gear Addiction Syndrome (GAS) and how he overcame it.
Posted by: Richard Skoonberg | Monday, 11 August 2014 at 03:26 PM
...now that I'm a manager and get involved in hiring decisions, I have to say this isn't an easy topic. In these days of lean organizations, making the wrong hiring decision can be a big problem. It takes a significant amount of time to get people trained, acquainted with your business and to get them to build the intracompany relationships to be successful. If you hire someone who leaves relatively soon after you've gotten them up to speed, the cost in terms of money, time and stress/frustration (for the other team members who have to pick up the work) is considerable.
And while people lament the well-qualified PHD who didn't get a job, they forget that someone else who (on paper at least) is less qualified DID get a job. As long as that person performs their job competently, who are we to say that jobs should go to PHDs instead of others? I'm not picking on PHDs here (nor am I picking on anyone with any sort of academic qualifications or job history), my point is just that every time you give a job to X, that means you aren't able to give it to Y.
And the concern that people are only interested in a job as a stopgap measure until they find something better is very real. We in the U.S. live in a country where employment-at-will is the rule. I wish it were otherwise, but it is what it is. Employment at will is usually portrayed (quite rightly) as employer-friendly, because it makes it possible to fire people at any time for any reason (with certain very limited exceptions) or no reason, an arrangement I generally view as needlessly cruel. Other countries have statutory notice periods that grow with years of service and require employers and employees to give each other a certain amount of lead time before quitting or terminating employment. If employees had to give employers more notice, maybe employers wouldn't be so worried about the prospect of someone leaving them in the lurch when a better offer comes along, making it easier to gamble on the applicant who used to earn twice as much.
In any case, to give my subjective experience, I am only worried about someone who previously earned a higher salary if they earned that salary recently. If they have been looking for a new job for a while, or are re-entering the workforce after a while doing something else, then their old salary rapidly declines in relevance.
Lastly, I should point out that people always seems to discuss employment decisions in terms of a hypothetical fact pattern that literally never arises in real life -- the myth of the two candidates who are identical except for one difference: one candidate is black, one is white; one has a PHD, one only has a masters; one is male, one is female; etc. In real life, job applicants are...well, people, with all of the complexities and life experiences and individual traits that entails. Decisions (at least in my experience) rarely seem to come down to educational qualifications alone (except maybe in entry-level positions). You usually have several candidates who have their own strengths and weaknesses, their own areas of relevant skills and potential risks. To think that a PHD or any other qualification should trump all others is to underestimate the nuanced analysis that employers (at least the good ones) perform. And I am consistently amazed by how many talented people there are out there who probably don't sound impressive on paper and/or sell themselves short, yet are really able to blossom in unexpected ways when given the opportunity. If an employer decides not to hire a candidate with a PHD (or whatever other qualification), it may not be as a result of an anti-PHD bias, but because another candidate, although lacking an equivalent academic (or similar) qualification, had something else that the employer thought was more relevant or which was more highly valued.
Hiring people is simultaneously very rewarding and very depressing. It is rewarding because you can offer someone a job and that person has the potential to really contribute to your organization and make a difference. But it is also depressing, because there are so many qualified candidates out there, many with compelling personal situations, and it breaks my heart to not be able to give everyone the same opportunity.
Posted by: iamnotme | Monday, 11 August 2014 at 04:38 PM
There is wisdom in your words, for after 30 years I now find my own career on the 'flip side'. The small bread 'n butters are no longer, and I lurch from large-to-large job, each farther apart as time winds on. Being fair to fewer clients who continue paying 'good' fees means not dropping my price to try and gather lesser-paying work. 'Tis a conundrum, to be sure.
Posted by: Joe Boris | Monday, 11 August 2014 at 04:38 PM
No matter how much money I make this month I am scared to death that I'll never work again after we complete the job at hand. I've been doing this since 1988 and even though I've always (sometimes by a wing and a prayer) managed to make enough to pay the mortgage and bills I live in constant anxiety that it will all come to a screeching halt. My memories of dipping into savings in the 2008-2009 economic disaster remain fresher in my mind than I care to think about. I wonder if the anxiety is part of the core motivation for most artists.
I think people with steady, well paid jobs will never truly understand this (sometimes irrational) fear...
What's a vacation? Is that where you are away from your phone and clients can't reach you? No Thanks!
Posted by: kirk tuck | Monday, 11 August 2014 at 05:29 PM
Just dropping in to say I appreciate these morning coffee's, and particularly this story, very much.
Posted by: Simon Griffee | Monday, 11 August 2014 at 05:43 PM
Mike, this is such an axiomatic post from you totally embroidered into the industry trend of our current time.
W
Posted by: Walter Glover | Monday, 11 August 2014 at 05:44 PM
"...Wish I'd realized; I would have relaxed more."
And that could be the mantra for the whole of life.
Posted by: David Bennett | Monday, 11 August 2014 at 06:34 PM
Hi, Mike!
I had to start looking for alternative employment because of severe hearing loss resulting communication issues (now completely deaf), but still put my photography/graphic ar experience on resume's.
Used to frustrate me when I was turned away with the excuse that I would be "under employed".
Posted by: Jim Roelofs | Monday, 11 August 2014 at 06:50 PM
Two questions (since you asked):
1. Roughly speaking, how many e-mails do you get a day that are related to T.O.P.?
2. Any plans to hire an intern to handle comment review and approval?
Best regards,
Adam
Posted by: adamct | Monday, 11 August 2014 at 07:03 PM
On what one will work for we see a major erosion of rates companies will pay for excellent work.
Editorial rates in particular stink now. In the 1970's many of us got more per day for shooting than is offered today.
Every cost is more than it was then but we are offered less. Part of is is 'every camera owner is a photographer' which is way different from 'every piano owner owns a piano'.
"Content providor" is 'good enough' for many who would otherwise pay a decent amount for excellent work.
Posted by: Dan | Monday, 11 August 2014 at 08:17 PM
I read this post actually with my morning coffee cup: very welcome! Just the stuff I come here for. Really, no other website (that I know of) offers anything like your blog, Mike. Thanks!
Posted by: Tuomas | Tuesday, 12 August 2014 at 12:58 AM
Looking back over these posts, I hope my story of winning ridiculously high bids didn't sound arrogant. I should add that those high bids were the rare exceptions. I've also lost jobs by asking for normal raises over normal pay, and I've seen work dry up quite a bit over the past few years. But the extreme cases stick out as some sort of strange lesson.
Posted by: Joe Holmes | Tuesday, 12 August 2014 at 08:23 AM