I assume most people around here are visual, and like visual representations of information. I know I do. You might be interested in a recent infographic at NYT—it creates a bucket for Apple's trillion-dollar net worth and then drops in various combinations of various companies until it's full. It's very interesting to see visually the relative sizes of all sorts of companies, well-known and little-known. I searched in vain for camera companies, although that doesn't mean they're not in there. Maybe they weren't big enough to be useful. I am definitely not schooled in business or qualified to write about it, but as near as I can tell, I believe the total global digital camera market revenue is about US$20 billion, or roughly 1/50th the size of Apple. [UPDATE: But see Bill's Featured Comment below. My bad! And thanks to several other readers who also corrected me in the Comments. —Ed.]
It takes this many multi-billion-dollar companies to (almost) equal Apple. Some of the better-known ones in this graphic include Xerox, Western Union, Advance Auto Parts, News Corp., H&R Block, Whirlpool, Gap, Kohls, Macy's, Snapple, Viacom, and Harley-Davidson. Screen-grab from NYT.
That 50X behemoth is squatting pretty heavily on the camera industry. As one analysis puts it, mildly, "The global digital camera market is negatively influenced by the availability of superior camera functions on smartphones." (And then adds, rather startlingly: "apart from this, minimal customer engagement by the camera manufacturers and complex specifications have diminished the growth prospects of the market." But that's another discussion for another post.) I've always been curious about what's going to kill TOP, and it appears it might be something simple: I can't sell iPhones. If that's it, well, that's the way the cookie crumbles.
Access: If you never visit the NYT, you get ten articles a month for free. Recall, of course, that TOP officially recommends a subscription to the NYT for its photographic content, which is excellent (I also contribute to the Guardian for photo content). Finally, if you cannot see it, my apologies. It's just fun, not crucial.
The infographic is titled "Apple’s Value Hit $1 Trillion. Add Disney to Bank of America and...You’re Halfway There."
Original contents copyright 2018 by Michael C. Johnston and/or the bylined author. All Rights Reserved. Links in this post may be to our affiliates; sales through affiliate links may benefit this site.
(To see all the comments, click on the "Comments" link below.)
Featured Comments from:
Stephen Scharf: "The seminal work on this of course, is Prof. Edward Tufte's The Visual Display of Quantitative Information. Rated by Amazon as one of the 100 most important books of the 20th Century, if I recall correctly."
Mike replies: My brother once said that this book should be on everyone's coffee table, because it's so elegant and shows good taste better than more ostentatious titles.
Bill: "You are confusing market cap (how much all of the stock of the company is worth) with sales. Apple sales this year will be something like $250 billion, about 12X what camera sales are if you don’t include phones in camera sales."
David Boyce: "Plus one for The Guardian. Some great photo essays and photojournalism."